Etsy Inc is an American retailer of handmade goods, vintage items, and crafted goods. The business model is based on sellers listing products on Etsy's platform.
The acquisition, which is a slight departure from Etsy's usual fare, which centers on crafts and vintage items, could open up the company to a new audience and a new type of consumer. Etsy will not subsume Grand St, however.
Etsy has about 60 million monthly visits and 1.5 billion page views per month. Daniel Schauenberg described at the last QCon London how Etsy, renowned for its DevOps and Continuous Delivery practices, does 50 deploys/day.
However, in 2018, 98% of Etsy's carbon impact stemmed from items shipped from Etsy sellers to Etsy buyers. Etsy is committed to building long-term climate resilience across their operations.